Friday, July 11, 2014

Member Spotlight: Clint White


GoGreenRide loves to spotlight our members who trust us enough to get them on time to where they need to be. Clint White, for instance is constantly on the move from event to event that his Non Profit Advertising Agency has planned in order to connect life-changing content to the right audiencesHhas done incredible work with the Big Apple Circus, Amalgamated Bank, The New York Public Library, Skidmore College and many more. Today, Clint's widespread efforts and dedication have earned him the UN Social Impact Summit award for driving social change through the media.





We were lucky to have a chance to chat with WiT MEDiA's very own Clint White!


GGR:What makes WiT MEDiA different from other Advertising Agencies?
CW: WiT’s unique in that it focuses on the things in life that most of us don’t get enough of- rewarding and enriching experiences.  We strive to connect people with meaningful and life-changing content, rather than advertising stuff that you probably don’t need. We’re proud to work with clients like American Museum of Natural History, Columbia University, Rainforest Alliance, and Continuum Health Partners.  Clients who present culture and education, build communities, advocate sustainability, and leverage technology for a better world.


GGR: What past project did you enjoy working on the most? Why?
CW: We work with clients that we believe in and do great work. Each project presents its own challenges and opportunities, so we truly enjoy them all.  You may have seen one of our recent campaigns with the Arvo Pärt Project while riding the subway or walking past phone kiosks in Manhattan.  The campaign successfully connected loyal and new audiences to the extraordinary work of Pärt, and as a result, was the most well-attended classical concert at Carnegie this year.

GGR: Tell me about your favorite service experience you have had.
CW: My two kids get so excited when they’re going to be in the GGR car. It’s so much fun and they just can’t contain themselves.




GGR: You list People will forget what you said, people will forget what you did, but people will never forget how you made them feel,” by Maya Angelou as your favorite quote can you tell us why?
CW: Maya’s quote speaks to the core of our business. As experiential marketers, our team focuses on emphasizing the benefits of an experience, rather than promoting the actual product.  In other words, we help people relate emotionally and inspire positive associations with our clients.


GGR: If you hadn't founded your Advertising Agency, what else might you have done?
CW: Right before I started WiT, there was a crossroads where I could have taken one direction or the other. If I had taken the other, I would have moved out of NYC and started a new life doing something completely different than advertising. I’m not entirely sure what that would have been-  something or somewhere that allows for lifestyles that aren’t available here in the city, like Hawaii.

GGR: Summer is finally here, describe the perfect summer evening in the city?
CW: The perfect summer evening involves dinner at a great restaurant with my wife, sitting outside and enjoying the views, and then having GGR to take us home when we’re satiated. Having GGR take the babysitter home perfects the night because I know she’s in good hands.


Learn more about Clint White and his company at WiT-MEDiA.com

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